The “Fußball trifft Kultur” World Cup 26 Challenge

The “Fußball trifft Kultur” World Cup 26 Challenge

The “Fußball trifft Kultur Final Tournament” will take place on June 13 and 14, 2026 in Frankfurt in the run-up to the 2026 FIFA World Cup. The host countries for the games are the USA, Mexico and Canada. In addition to their respective clubs, the program groups of the respective FtK locations will also present a country drawn by lot at the final tournament this year. This can take the form of a run-in with the corresponding country flag, for example.

The draw:

Together with mascot Litti, presenter Tim Gailus and LitCam Director Karin Plötz, a draw was held in the run-up to the final “Fußball trifft Kultur” tournament. Each program location was assigned one of the countries qualified for the World Cup. The program groups then received the corresponding country flags by post so that they could start their preparations.

Photo credit: Patrick Klaus

The task:

The FtK program groups have until May 6 to deal with the content of their country and develop a creative presentation. There are no limits to the children’s creativity. The creative elaboration should then be sent to LitCam in the form of a photo of what has been created and, if applicable, a short video (maximum 1:00 minute long) in which the children present their ideas. The posts submitted will then be judged by a jury according to the criteria of creativity, content and presentation.

The jury:

The jury is divided into two groups. The first group evaluates the work of the U10 FtK groups and the second group evaluates the work of the U14 FtK groups. The following people are part of the jury:

Jury for the U10 submissions

  • Tim Gailus, KIKA presenter
  • Matthias Mühlen, VFL Bochum Management Board
  • Phillipp Mwene, professional footballer Mainz 05, Austrian national player and Laureus Sport for Good ambassador
  • Julia Schilling, Co-Managing Director Laureus Sport for Good Germany & Austria
  • Karin Plötz, Director LitCam gGmbH

Jury for the U14 submissions

  • Franziska Fey, Chairwoman of the Board of the DFL Foundation
  • Brigitte Hirschler, Head of the Foundation and Competitions Department, Hessian Ministry of Education and Cultural Affairs
  • Jonas Kozinowski, Managing Director of Feinherb Medien and soccer book author
  • Anton Schumacher, Head of Pedagogy and Sports Boarding School (NLZ) Eintracht Frankfurt
  • Elvis Rexhbecaj, professional soccer player FC Augsburg, national player Kosovo
  • Karin Plötz, Director LitCam gGmbH

The “Fußball trifft Kultur” EM24 Challenge

The European Men’s Football Championship will take place in Germany in 2024! This is an opportunity for us to give our FtK program groups a special challenge to increase their anticipation of the European Championship at home and at the same time give the children new knowledge and interests.

The task:

Each location is assigned a participating country in the European Championship. Each FtK team deals with the national team of the European Championship participating country drawn by lot. This may include the following questions: Who is in the squad of the current national team? Which national players also play in the national league? How many times has the team won the European Championship or World Cup? How long has the national team of the respective country been in existence, etc.?

The task is then to present the results of the research. The form of presentation is freely selectable. This can be in the form of a collage, a poster, a photo or a video clip (max. 3 minutes). There are no limits to creativity.

A jury then evaluates the posts and chooses a winner.

The “Fußball trifft Kultur” EM24 Challenge

Die "Fußball trifft Kultur" EM24 Challenge
Die "Fußball trifft Kultur" EM24 Challenge

The European Men’s Football Championship will take place in Germany in 2024! This is an opportunity for us to give our FtK program groups a special challenge to increase their anticipation of the European Championship at home and at the same time give the children new knowledge and interests.

The task:

Each location is assigned a participating country in the European Championship. Each FtK team deals with the national team of the European Championship participating country drawn by lot. This may include the following questions: Who is in the squad of the current national team? Which national players also play in the national league? How many times has the team won the European Championship or World Cup? How long has the national team of the respective country been in existence, etc.?

The task is then to present the results of the research. The form of presentation is freely selectable. This can be in the form of a collage, a poster, a photo or a video clip (max. 3 minutes). There are no limits to creativity.

A jury then evaluates the posts and chooses a winner.

The winners:

The winners were honored during the final tournament. The group from Hamburg’s Schule an der Glinder Au was the clear jury favorite and received the trophy. The Hamburgers had produced an elaborate video in which they not only portrayed and presented the team in Poland, but also the country itself. In doing so, the children demonstrated real presenter skills, as they stood in front of the camera with such confidence and aplomb.

Fußball trifft Kultur – Sustainability in the clubs

Schwerpunktthema Nachhaltigkeit
Schwerpunktthema Nachhaltigkeit

Implementation of the key topic of sustainability in the programs

From January 2023, our program groups focused on the topic of “sustainability”. The children learned how the respective partner club deals with the topic of sustainability. The groups carried out further excursions and activities together with the program teachers and program trainers. These included visits to the stadium on the topic of sustainability, trips to the museum for interactive exhibitions and various workshops.

Graduation & presentation in May

They recorded the results that the children collected on posters specially designed for the campaign and proudly presented them at the end. In some cases, they were also given the opportunity to present their ideas and suggestions to the respective clubs.